Jun 21, 2022
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Out that the impact that these have on the general value can be very important: a good position in these three elements can make the value of the brand grow by 265%. The question is also supported by enough data. The analysis company has studied how the brands that have crept into the BrandZ world ranking have changed in the last 12 years and usa phone list studied the perception that several million consumers have had of 122,000 brands in 51 different markets. What the figures say Based on these data, they concluded that brands need to work clearly on these three points in order to position themselves prominently in the market and improve the usa phone list of their image. "Creativity drives brand value to a certain level, but combined with being disruptive it is very powerful and can drive brand value growth faster than each pillar independently," one of the study's managers told Marketing Week . . According to the study data, those brands that have only been creative have grown in brand value by 69%. Those that are disruptive (those that change things) but not creative did so by 123%. If brands combine the two elements, they go up 154% in brand value. If they add very good publicity to the equation, the growth is 265%. In fact, among the brands that have achieved the best results in the latest installment of the BrandZ study, there are several usa phone list examples of brands that fit this creative and disruptive profile, such as Apple, usa phone list , Amazon or Netflix. It is also interesting to note that for consumers these are perceived as innovative not only because they invest in R&D and work in development, but also because what they are doing has an usa phone list on society. The consumer is able to see what they are doing and where they are going. Buying erotic products and toys has become just another thing. This normalization is marked, in part, by certain social changes. Demographic changes have caused a certain puritanism to be lost or to stop seeing everything that has to do with sex as a certain taboo subject. For the new generations, certain clichés have disappeared, as has the idea that certain things are taboo. But this is not the only element to take into account. Social changes, such as the popularization of feminism (which has caused many things to be seen in a different way), better and more fluid communication on issues related usa phone list sex (which appear much more frequently in the media and in a closer and less to the scandalous of the past) or the boom in certain consumer trends (as has happened in recent times with 50 Shades of Gray and everything usa phone list from it), have also had an impact on this field and on the way in which Products such as erotic toys, vibrators , lubricating gels... are bought and sold. And, of course, in this change and in this popularization of products and consumption patterns, the Internet has played a very important role.